Let's assume your website has been finished and is looking good. A good web developer should have done all the technical stuff by putting the organic search engine optimisation in place. These may need tweaking in the future and you may even be considering a pay-per-click campaign however I will not touch on these areas in this article but instead describe 7...Read more
With Guide Star holding information on 163,000 charities in the UK, it is clear that the competition for the attention and altruistic generosities of the general public is highly competitive. Figures released by the Boston Consulting Group last week revealed that Britain is leading the world in terms of Ecommerce with 7.2% of GDP being from online sales. In general,...Read more
The common feature that all the best websites have is the way that they connect with their potential customers. Below is a list of five things to consider when deciding what should be included on your company website. Are you providing information of some kind? Information is a great way to get people returning to your website and place you as an industry...Read more
One of the key features that embodies the progress of the internet over the last few years has been the proliferation of the use of videos on websites. Many companies have embraced this opportunity to reach out to customers and grow their business. A key exponent of this has been The Discovery Channel Store who did an independent study when the company added video...Read more